If you can write better, you can communicate better. If you can communicate better, then you can sell more. This is what makes business writing a valuable skill. Here are 6 ways to write more effectively 1. Show-Don’t Tell. Don’t tell someone how to travel. Show them the vacation photos…

For the best email marketing software, you must research the cost as well as reliability technical support, templates designs, user-friendly deliverability, automation integrations, as well as any other features you require. The most effective software for marketing via email should allow you to create emails quickly to segment your lists…

I thought of penning down this piece after a lot of negative customer feedback made two major Kenyan banks trend on Twitter in the same week. Its been a tough week for some these bank’s customers. Some could not access their money or transact while others complained of fraud where…